Airbnb is also adding new tiers, called Airbnb Plus and Beyond by Airbnb, for travelers who want to stay in more luxurious homes or buy custom-designed trips. Experiences is growing more quickly than the initial home-sharing platform did, with more than 10 times the number of bookings as homes had at this stage in its growth, according to Airbnb.
Vacation Homes will offer stays tailored to beach and ski resorts. Other benefits of Airbnb Plus include professional photography and customer support.
Like all Plus homes, the property meets the 100-point quality checklist.
Additionally, the company is expanding its Superhost program with new and updated benefits, including more exposure, custom URLs for their listings and exclusive pricing on smart home devices, starting with a partnership with Nest to offer Superhosts discounted products. Going ahead it will add four new categories- vacation home, unique space, B&B and boutique, making it a full- service travel company competing with the likes of Booking.com, Expedia.com etc.
Like Uber, Airbnb has built a business model on allowing individuals to tap an underutilized resource - in this case their homes - to earn money, but has also drawn criticism for roiling real estate markets and established hotel operators.
Airbnb rolls out luxury rentals and new benefits for users
Airbnb was originally designed for "when we were much smaller", Chesky said. "Airbnb, being such a known brand, has the potential to significantly change that". This makes it hard for hosts to stand out and guests can't always find what they're looking for.
The Airbnb Host Community is broad and diverse with more than 4.5 million places to stay around the world.
It's a new tack for the company, and promises to offer a more hotel-like experience for guests once they get enough Airbnb trips and ratings under their belts. Now, people need to scroll through listings to find what's right for them, but with more collections they'll be able to choose from categories like weddings, group getaways and dinner parties. Airbnb is adding 11 benefits for them to accompany the seven that already exist. The Superguest program will launch initially to 10,000 guests as a trial this summer before being rolled out to Airbnb's wider guest community before the end of the year. Hundreds of replies came back with ideas such as stocked fridges and airport pickups. The Plus program is "intended for guests looking for lovely homes, exceptional hosts and added peace of mind".
Not everyone is as enthusiastic about Airbnb as Airbnb is. There, in a bold move that signaled Airbnb was no longer threatening just hotels, but had shifted its target to the entire travel industry, Chesky explained how travelers can use the Airbnb platform to book exotic activities not found in any guidebook. If Airbnb wants to enter the hoteling business, then it needs to be regulated, taxed and subject to the same safety compliances and oversight that law-abiding hotel companies adhere to each and every day.
"Whether it's called Plus or Boutique program, Airbnb's latest scheme is just further proof the company is trying to play in the hoteling space while evading industry regulations".More news: Salah is one of the best players in the world, Totti
More news: AT&T's Mobile 5G Debut to Include Atlanta, Dallas, Waco
More news: Pakistan, Russia agree to diversify cooperation in various fields