The series' move is somewhat reminiscent to The Unbreakable Kimmy Schmidt, originally picked up by NBC for a midseason run before Netflix stepped in with a two-season order.
In the introduction to Chilling Adventures' original collected edition, Aguirre-Sacasa said this of the comics' tone: "If Afterlife with Archie was about Lovecraft and zombies and body horror, Sabrina would be more psychological, a bit more subtle (but only a bit), a bit more sexual (as stories about witches often are)".
Netflix has had a lot of success streaming the first season of Riverdale, and The CW also got great returns from having the teen-oriented show on the streaming platform, raising the ratings 60 percent for its second season when it premiered this fall.
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Sabrina may not be coming to RIVERDALE after all. This isn't the Melissa Joan Hart series that's for sure. No word on whether we'll see the comic's villain, Madam Satan, in the show, but we wouldn't bet against it. But while that Sabrina was a light comedy, this new version is being described as much darker, akin to something like Rosemary's Baby or The Exorcist. THR says the CW and Warner Bros. This dark coming-of-age story deals with horror, the occult, and witchcraft and finds Sabrina struggling to reconcile her dual nature (being half-witch and half-mortal) while protecting her family and the world from the forces of evil.
The now-untitled project, based on the Archie Comics graphic novel The Chilling Adventures Of Sabrina, comes from the same team as Riverdale: Roberto Aguirre-Sacasa, Berlanti Productions and Warner Bros. Filming on the first batch of episodes is slated to begin in February.
With Marvel series moving away from streaming services in the future due to the Disney streaming service ambitions, Netflix would be wise to capitalize on the Archie universe.