People started to gather around the stores and camped out waiting for them to open and no matter what time the shutters went up, they remained flooded with people the entire day. Past year more people shopped online than in store during the Black Friday sales period, according to the National Retail Federation.
Hundreds of people are lining up to get into Best Buy locations across the U.S. for Black Friday sales.
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Last year, Thanksgiving weekend sales in stores in the USA were down 4.2 per cent, while foot traffic fell 4.4 per cent, according to data from RetailNext, a retail analytics firm.
Sales now last about a week, rather than being a single-day event, she said, and the internet has given consumers the ability to find great deals year round.
"This time past year it was raining quite heavily and people didn't come out, but now it is sunny and it has brought people out shopping which is good news". The period between the US Thanksgiving holiday and Christmas can make or a break a retailer, accounting for as much as 40 per cent of total revenue for the year.
Best Buy locations have been overwhelmed with crowds of shoppers, eager to kick off Black Friday sales at 5 p.m. on Thanksgiving Day.
Anticipating enormous profit, retailers began to open their stores as early as 6 a.m. and in 2011 Black Friday reached another level when stores were open at midnight.